Chinese Business Culture, Etiquette & Protocol; Go Frontiers

Good Afternoon 你好

What do we do? We provide business support for UK companies importing, exporting and doing business with China and provide training in Chinese business culture and etiquette.

We also provide Chinese Translation and Interpreter services, Market Research in China and assist UK companies with Chinese tourism providing the right customer service for Chinese tourists and Chinese High Net Worth Individuals visiting the UK.

We are passionate about helping companies excel, if we can help get in touch.

The Key to success in China - Is knowing Chinese Business Culture & Etiquette

Doing Business with China

Doing Business with the Chinese in the UK and China

Whether you are Importing, Exporting, Doing business in China or Meeting a Chinese Delegation this will be a challenge, especially if you do not know China's business and social culture, etiquette, consumer behaviour and China's diverse markets.

China is an ancient culture and does business very differently to the British preferring to spend time building trust and establishing relationships before committing to business. Continue Reading...

Doing Business in China:

Chinese Tourism in the UK

Chinese Tourism in the UK

Whether you are running a hotel, restaurant, shop or tourist park, good customer service and interaction with Chinese tourists is paramount to more sales, especially as they are cash rich, dept free and last year (2013) Chinese tourists spent on average £663 per transaction.

The way you serve Chinese customers is very different in China providing a much higher customer service.

We provide bespoke services and training focusing on assisting you in serving, attracting and targeting your Chinese customer base including Chinese government officials, Chinese High Net Worth Individuals, Chinese Business Travelers, Chinese students and Chinese tourists. Continue Reading...

We deliver Chinese Tourism:

Mandarin Chinese Translation Services | Chinese Interpreter Services

Chinese Interpreter Services

We provide high quality Chinese translator and Chinese interpreter services in Mandarin (Chinese to English and English to Chinese). Our translators and interpreters are highly skilled, University educated to Masters degree level and have lived and worked in China and the UK.

Our Chinese translation services are perfect for public facing companies / organisations such as local government, public transport, universities, restaurants and shops.

With our Chinese interpreter services, we are more than happy to assist you in business meetings, lectures, factory visits, business trips abroad or for less formal occasions such as family weddings and family get togethers.

We provide Translation & Interpretation:



"非常荣幸选取了我们餐厅作为背景介绍,一位非常和蔼专业的英国绅士,还有细腻缜密的韩老师,希望能有机会继续听到你们的课程。 Very honoured they used our restaurant pictures. Gary is a very good professional lecturer & I'm looking forward to attending more courses".

"We found the course very interesting, they certainly earned their fee. Their presentation was thorough and discussions were two way".

"The etiquette of dining and tea pouring was very helpful. I think we have been aware of 'Face' and the importance of 'Relationship Building' but was unaware of the detail and how to develop both".

"There is clearly much to learn which can not be covered in one day and more training will sort in the near future".

"The offer to help us afterwards is very much appreciated & we will take them up on that".

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UK Retailers Forget Chinese New Year - 14 Day National Holiday

Many UK retailers forget Chinese New Year is a national holiday (14 day period). The current trend in China is to use this period to travel abroad with family...UK Retailers Forget Chinese New Year - 14 Day National Holiday

Reinventing Chinas Failing Shopping Malls

As a Westerner the shopping mall experience is not great from bad customer service, bad tempered staff, no parking, unhygienic toilets...

Chinese shoppers buy British goods online

China has become the biggest consumer of British goods online

Dog Trade Booming in China - British Export Opportunities

The pet industry is booming in China especially within the middle classes where having a pet dog shows your status

To eat or not to eat dog is the dilemma for many Chinese people in Yulin city South China

The dilemma of the Yulin dog eating festival and the unwanted attention from middle class Chinese people and social media

NHS the savour of British people and the nightmare of Chinese hospitals

It is nearly two years since we had to drop every thing and fly to China to help one of our Chinese business friends recover from a serious operation.

Nick Ferrari Breakfast Show interviews Go Frontiers about Chinese PM Li Keqiang UK visit and expected 18bn pound trade deal

Director Gary Rice talks about the importance of being friends and benefits of doing business with China on Nick Ferrari Breakfast Show LBC Radio

The First UK-China Business Leader Summit London 2014

Sir David Brewer said In order to achieve long developments between Chinese and British businesses we should recognise...

Cheese exports to China ban lifted

The temporary ban placed by Chinese officials on UK cheese exports to China has been lifted

Deja vu Deng Xiaopings 1979 infrastructure policy copied to Africa

Has Dengs infrastructure policy success been copied into Africa in order to transport raw materials out to China

Confessions of a Chinese Mystery Guest in Bakewell and Buxton

Chinese mystery guest visit to the small market towns of Bakewell and Buxton to see if the towns were ready for Chinese tourists

World Cup approaching - Beer sales set to boom in China

In China, strong beer sales are expected with the start of the World Cup

Dragon Boat Race Festival (Chinese Bank Holiday)

Its the Dragon Boat Race Festival and bank holiday to commemorate Qu Yuan

Derbyshire Company helps Chinese Buddhist Master restock Shanghai Lake

Go Frontiers contributed in helping Buddhist Master release 20,000 fish that were destined for Shanghai's...

Chinese Business and Culture conflict with Western Business Model

Six months ago we spoke with the lady owner of a medium sized Chinese company, and...

Latest Chatter from China: German hotel warns customers to attend meals one hour before the Chinese

Article talks about German hotel trying to keep its German customers happy because of the Chinese tourists behaviours...

Beijing officials ban Cheese Imports from Britain due to poor UK food standards

Beijing officials ban Cheese Imports from Britain due to poor UK food standardsFood inspectors from China were dissatisfied with standards at a UK dairy during their visit

Breakfast with Dame Margaret Beckett MP

Breakfast meeting with Dame Margaret Beckett MP discussing current issues in the Derbyshire and Nottinghamshire areas.Breakfast with Dame Margaret Beckett MP

Buddhists accepts Go Frontiers help to restock local lake on New Years Day 2014

On a freezing New Years Day, just outside Beijing, the directors of Go Frontiers kept their promise of Corporate Social ResponsibilityBuddhists accepts Go Frontiers help to restock local lake on New Years Day 2014

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